I’m Aaron Castiglione, a creative director and art director in Phoenix, AZ.

I love all things design and strive for thoughtful simplicity in my solutions.

In additional to wearing plaid, I enjoy playing drums and eating food.

Arizona Craft Brewers Guild is Arizona’s sole organization for promoting and advancing the state’s craft brewing industry. Our assignment was to build them a solid brand identity complete with a refreshed logo as well as mission, vision and values that would keep their efforts focused and consistent.

Creative included a full branding and corporate identity system that extended across both grassroots and mainstream media, solidifying Arizona Craft Brewers Guild as the local craft beer expert.

My role: Creative director

Creative efforts included: Updated logo, tagline, posters, stickers, coasters, t-shirts, business cards, brand guide